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FOR IMMEDIATE RELEASE
CONTACT:
Daniel McKay, Director of Marketing
Visual Sound, Inc.
(800) 523-7525 x388
dmckay@visualsound.com

Visual Sound Inc. Joins Multi-Year Awareness campaign for $18 Billion Audiovisual Industry.

Visual Sound Brings Sight and Sound to Classrooms and Boardrooms, Meetings and Events.

BROOMALL, PA – March 10, 2005 - Visual Sound, Inc. today announced its participation in a $1.2 million industry awareness campaign to promote the contributions of audiovisual (AV) solutions providers who bring sights and sounds to millions of people around the world through sound systems, digital signage, video and web conferencing, staging events and interactive exhibits, among many other AV applications.

The campaign, branded “AVolution,” showcases the AV industry as “evolved” and integral to the success of any sophisticated communications project. The campaign is produced by the International Communications Industries Association, Inc.® (ICIA®) through its foundation and is open to all commercial AV companies who sign an agreement to honor 10 Standards of Excellence.

‘The AV communications industry is a world-wide, multi-billion dollar market because there are so many applications of its technology in so many vertical markets,” said Randal A. Lemke, Ph.D., ICIA’s executive director. “This campaign informs these vertical markets about the products, services, and value of the AV industry and directs them to the communications solutions they need to be successful.”

“The standards put forth by the AVolution campaign are central and intrinsic to our mission as a Solutions provider,” added Jim Ritz, Director of Technical Operations, Visual Sound “We want to support the campaign by creating a greater awareness of the role of AV professionals who design and integrate permanent installations as well as event systems that support meetings and conferences,”

Visual Sound Inc. specializes in providing AV services and design solutions for the Corporate, Government, and Education Markets. Particular emphasis is placed on providing end user ease of functionality and value for our customers.

The audiovisual industry is vibrant and growing. According to a new study from ICIA and ICIF, the audiovisual industry produces revenues of $18.9 billion a year in North America and is projected to grow at a rate of 9.6 percent annually over the next five years.

The representatives of ICIA and ICIF are reaching out to their peers in the industry ands pursuing a number of strategies to highlight the creative uses of AV technology in more than 15 vertical markets, including business, meetings and events, government, education, sales and marketing, worship and healthcare. Companies that join the campaign provide testimonials and case studies to support advertising and public relations collateral materials.

As an AVolved member company, Visual Sound Inc. agrees with 10 Standards of Excellence establishing best practices for AV businesses. The Standards of Excellence are a guidepost for AV companies and professionals who place the customer first and offer quality AV solutions. They include the commitment to provide complete customer satisfaction with AV solutions that provide value to the client. They convey the importance that importance that AV solutions providers place on their own skills development through continuing education. They also cover the critical role that AV professionals play as partners with IT specialists, architects, building managers and others.

About AVolutionSM:

AVolutionSM is an industry awareness campaign to promote the talents and contributions of audiovisual (AV) experts who make the technology work behind every successful professional communication or presentation. AV professionals provide solutions that bring sight and sound t0o millions of people around the world. Find out more by visiting www.AVolution.info.

The AVolution campaign is produced by the international Communications Industries Foundation (ICIF) with assistance from the International Communications Industries Association, Inc. (ICIA). The foundation raises grants and scholarship funds to develop the next generation of AV professionals and promotes the industry with a market intelligence program and the AVolution campaign. More information about the association and the foundation is available at www.infocomm.org.

About Visual Sound, Inc.:

Visual Sound is a leading reseller, systems integrator and service provider of professional/broadcast audio, video and AV presentation technology. Founded in 1967, they are centrally located in Broomall, Pennsylvania with regional offices in Allentown, Harrisburg and Baltimore. Visual Sound is also contracted with the Pennsylvania Convention Center as the in-house audio/visual supplier.